2018 cold year air conditioning companies can force home central air conditioning

After two consecutive years of growth in the cold years, the air-conditioning market will go in the 2018 cold year, which has become a common concern and concern in the whole industry. Industry experts predict that the overall size of China's air-conditioning market will be relatively stable in the 2018 cold year, but he also stressed that the weather is the biggest uncertainty.

In addition, home central air conditioning will also become a major growth point for China's air conditioning industry in the cold winter of 2018. Relevant data show that in the first half of 2017, China's household central air-conditioning market sales increased by 44.2% year-on-year, with a scale of 18 billion yuan.

Promote home central air conditioning. The sales of home central air conditioners have been small in the past few years, but as the size of China's middle class continues to grow, so does the demand for home central air conditioners. “In the past, we thought that central air conditioners were generally used in some high-end residences such as large-sized houses and villas. However, in recent years, household central air conditioners have a new trend of shifting to the middle-end consumer groups. So in the next few years, home central air conditioners will become The strength of the air-conditioning segment continues to grow. "The industry has mentioned.

Home central air conditioner

With the enthusiasm of the air-conditioning industry for intelligent layout in recent years, it can be foreseen that the next step of intelligentization will become a battleground for the air-conditioning industry. In 2018, the air-conditioning manufacturers will also seek breakthroughs in intelligence.

It is understood that at the opening meeting of Haier Group's 2018 cold year, the focus will be on the two areas of “smart” and “self-cleaning”; Changhong Air Conditioning said at the opening meeting of the 2018 cold year that Changhong air conditioner will be smart and in the next few years. Two dimensions of comfort, focus on creating a brand image of “intelligent control and comfortable enjoyment”; Zhigao Air Conditioning continues to sprint 2018 in the cold years with the combination of “smart, high-end and globalization”.

After the cold air-conditioning sales in 2017 was full, the market for air-conditioning in 2018 was somewhat confusing.

A big data analysis research institute believes that the rapid growth of household air conditioners in the first half of this year is actually the early release of market demand, which is undoubtedly overdrafting future demand. Coincidentally, senior observers in the home appliance industry also predict that the sales volume of air conditioner manufacturers in the 2018 cold year will not be as good as the 2017 cold year: "When air conditioner manufacturers make production plans for next year, they should not be unilaterally based on the sales situation in 2017."

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